It takes time to get your offer in front of lots of people, especially in the IM world. So when you use social bookmarking to grow your site visitor numbers it is important to be patient to see any real results. The progress will be steady as long as you keep taking regular action. Of course, in the world of social bookmarking there are things you must remember to do if you really want to get as much as possible from the site, it's users and the search engines.
Controversy is Helpful: The Internet is a place where controversy spreads rapidly due to how easy it is to use. You can use such controversies for your own advantage by submitting something controversial to these social bookmarking sites. Not only can use this to set yourself apart from your own competition, it also helps you get the attention of the crowd. People love a good controversy and will be happy to share it. You can get this notoriety by talking about news or writing a strong opinion about something. What matters most is giving your community what it wants to see.
Create a Great Profile: All social bookmarking sites allow you to build profiles for yourself. If you really want social bookmarking to work for you in terms both of traffic and popularity, make sure your profile is customized so that other people can find your profile and make a connection with you. There's no need to do any fancy stuff, simply focus on creating an informative profile that makes it easier for people to connect with you--nobody can connect with a faceless entity!
Use a Profile Picture: You'll quickly learn, when using sites like Reddit and Digg, that other users often identify people by their profile pictures so make sure the picture you use is an eye catching one. Even though your profile picture may not seem to be a big deal, it does make a difference. It helps to create a better and more believable profile. No matter what type of marketing initiative you take, you need to concentrate on getting the best reaction possible from the users. Boring is the opposite of interesting and that is why it doesn't help sell things. Submit to Many Sites: Do not expect magic to happen by submitting one bookmark to one site. You need to submit to as many major social bookmarking sites as possible and do it often. These sites are highly trafficked and very popular and it just makes sense to get them to work for you. One of the reasons that people aren't able to get the traffic they want from social bookmarking is because they don't put forth a regular effort.
All in all, if you are able to deliver according to users' expectations, social bookmarking sites can be a great source of targeted traffic.
Controversy is Helpful: The Internet is a place where controversy spreads rapidly due to how easy it is to use. You can use such controversies for your own advantage by submitting something controversial to these social bookmarking sites. Not only can use this to set yourself apart from your own competition, it also helps you get the attention of the crowd. People love a good controversy and will be happy to share it. You can get this notoriety by talking about news or writing a strong opinion about something. What matters most is giving your community what it wants to see.
Create a Great Profile: All social bookmarking sites allow you to build profiles for yourself. If you really want social bookmarking to work for you in terms both of traffic and popularity, make sure your profile is customized so that other people can find your profile and make a connection with you. There's no need to do any fancy stuff, simply focus on creating an informative profile that makes it easier for people to connect with you--nobody can connect with a faceless entity!
Use a Profile Picture: You'll quickly learn, when using sites like Reddit and Digg, that other users often identify people by their profile pictures so make sure the picture you use is an eye catching one. Even though your profile picture may not seem to be a big deal, it does make a difference. It helps to create a better and more believable profile. No matter what type of marketing initiative you take, you need to concentrate on getting the best reaction possible from the users. Boring is the opposite of interesting and that is why it doesn't help sell things. Submit to Many Sites: Do not expect magic to happen by submitting one bookmark to one site. You need to submit to as many major social bookmarking sites as possible and do it often. These sites are highly trafficked and very popular and it just makes sense to get them to work for you. One of the reasons that people aren't able to get the traffic they want from social bookmarking is because they don't put forth a regular effort.
All in all, if you are able to deliver according to users' expectations, social bookmarking sites can be a great source of targeted traffic.
About the Author:
Social Media Marketing is indeed a great approach to improve brand awareness, opportunities and product sales of your business through social media channels and also by doing visual presentations such as Video Marketing, which induces interest about the organization and its products and services.
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